WordPress Themes and Plugins for On-Page Optimization

SEO implementation in WordPress is easier than any other CMS (content management system). All you have to do is using a theme that support SEO. The themes usually provide useful entries to optimize your website content. All you do is fill out these entries. There are many themes that support SEO, select one of them.

In addition to the themes, you also need to install a WordPress plugin that support SEO. The plugins also provide entries to optimize your content. You need to fill out them every time you finish writing an article. This optimization is performed for each article. How do you find the SEO plugin? You can find them in WordPress plugin directory. Type in “SEO” in plugin search field . If you have problem to find SEO plugins, you can use All in One SEO Pack - one of the popular SEO plugins.

In addition to the theme and plugin, you can create sitemap for your WordPress website. The sitemap will facilitate search engines to index your website. You don’t have to create sitemap from the scratch, just install sitemap plugin such as XML Sitemap Generator for WordPress.

Primary and Secondary Keywords for On-Page SEO

As discussed in the previous article, “Do Both, On-Page and Off-Page SEO“, on-page SEO is the optimization of content. On a website, relating to on-page SEO, there are two things that need to be distinguished, namely the main content of the website and supporting content that is on every other page (in addition to the main page). The main content of the website reflects the overall content of the website which usually exist on the Home page.

The main content is supported by other contents on the second page, third page, and so on, or supported by each article on blog in the website. Content on these pages or on each article must be related to the main content. Thus the website will be more focused and has sharper segmentation. Your audience will love the website content, as well as search engines.

When associated with keywords, then there will be the main keywords related to the main content and secondary keywords in each page or article. In WordPress, these two types of keywords are very important especially when using SEO plugin like All in One SEO Pack. In such a plugin, you must fill in all the main keywords at the time of completion of installation, and secondary keywords on each finished writing an article.